Overview
June 1, 2020

AXENT Switzerland launched a new bathroom era of “post COVID-19 period” with HUANAI Group

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On the morning of May 30th, AXENT Nanjing showroom grandly opened, and deepened the development of bathroom industry in the “post COVID-19 period”. Dozens of designers and businessmen from the building materials industry gathered together to witness the first cooperation between AXENT Switzerland, the global high-end bathroom brand and HUNAI Group, the leading domestic home service provider.

Mr. Deason Pan, executive president of AXENT Switzerland, Mr. Ge Pingping, general manager of Jinling International Home Furnishing Mall, Mr. Wang Liwu, general manager of HUANAI Group in Jiangsu-Anhui area, Mr. Dong Guibin, general manager of AXENT Nanjing and other guests attended the event. Mr. Pan introduced the development process and spiritual characteristics of AXENT to the present designers and industry elites, hoping to cooperate with them and create better bathroom experience together.

Strongly developing in such difficult situation, leaving AXENT’s tomorrow to be expected

COVID-19 makes every industry difficult in this year, so as the home furnishing industry. But AXENT Switzerland stands out in such situation by opening 17 showrooms in China mainland in the first half of 2020.

Why can AXENT break the market downturn and continue to expand the Chinese market?

In AXENT’s point of view, despite of virus’ affect of showroom traffic, it made people aware of the importance of home, promoting people to invest more effort for a comfortable and healthy home. Under such circumstance, AXENT products, differing from ordinary pure functional bathroom ones, attracted more attention by their wonderful design and advanced technology. On the one hand, adhering to less is more, AXENT is committed to creating products with outstanding appearance value. On the other hand, it also keeps exploring smart bathroom space, and has successively launched pioneering technological products such as XT-SPA smart bathtub and XT-CABINET smart bathroom cabinet, which not only provides customers with better functional and emotional experience, but also represents the future trend of home life.

Besides expanding Chinese market, AXENT Switzerland also attaches great importance to establishing strategic cooperation relationship with excellent local enterprises in order to break through barriers and accelerate development. The grand opening of AXENT Nanjing showroom marks the beginning of the strong partnership between AXENT and HUANi group. In the future, they will continue to expand cooperation in Beijing, Jinan and other regions, just stay tuned!