In the afternoon of November 26th, the “Award Ceremony of 40 UNDER 40 for Guangdong Province (2018-2019) ” exclusively sponsored by AXENT, was held in the 1F Emerald Banquet Hall of Guangzhou Poly Intercontinental Hotel. It was an annual grand ceremony of design gathering more than 300 people including design elites, industry leaders, brilliant brands, media representatives and designers associations. AXENT helps promote the growth of the core force of Guangdong design and helps open a new chapter for Guangdong design together with different forces.
At the beginning of the ceremony, Mr. Wu Peng, Project Director of Guangzhou Design Week, and regional organizers of 40 UNDER 40 in Guangdong, all went to the stage and delivered brief speeches. “Young designers are the backbone of Chinese design. They represent the present and future of the design community. We hope that more outstanding young designers in Guangdong province will have more promising futures through the platform of Guangzhou Design Week, especially through the selection of 40 UNDER 40”.
During the keynote speech, Mr. Yongming He, the founder and design director of Guangzhou Daosheng Design Co., Ltd., brought wonderful sharing combining with practical cases. He shared his life experience in the design industry by quoting Confucius’s words “At fifteen, I had my mind bent on learning. At thirty, I stood firm. At forty, I had no doubts. At fifty, I knew the decrees of Heaven. At sixty, my ears were obedient. At seventy, I could follow what my heart desired, without transgressing what was right.” He stated that design should be economical, designers should explore more from the simplicity. Mr. Qingliang Xu, the managing partner and chief designer of Ruikun International – Masanori designs, as well as the founder of Masanori Art, shared his opinion on the theme of “IN | OUT”. Combining with his own point of view of design, he introduced Foshan design community and its representative “He Shan Ji” by referring to the Cantonese traditional concept of IN | OUT.
As the exclusive sponsor, AXENT’s global brand ambassador– Nicole Roesler, delivered a keynote speech. Ms. Nicole Roesler firstly introduced AXENT’s development in the past ten years. “From 2008 to 2018, AXENT developed from nothing and has created bathroom revolutions one after another. AXENT will unswervingly devote itself to creating a brand-new complete intelligent bathroom to provide a healthier and better life”.
Subsequently, in the topic discussion of “The lessons we have learned in those years”, Mr Zhuyuan Cai, partner of BOSI-TAO Design., Ltd., activated the forum with his humorous and witty hosting style. He had good conversations with other six guests and they shared their comprehensions about the lessons they have learned through the stumbling growing path to become a real designer.
In the most exciting awarding session, the four judges awarded prizes to over 150 outstanding young designers from Guangzhou, Shenzhen, Zhuhai, Zhanjiang, Dongguan, Zhongshan and Jiangmen, who were on the list of Guangdong 40 UNDER 40 (2018-2019).
40 UNDER 40
40 UNDER 40 – Top 40 influential people under 40 years old, is a list of global young leaders launched by well-known media and institutions in many fields, such as politics, business, investment, science and technology, etc. Young leaders on the list are becoming very important driving forces for innovation and development all over the world.
The annual list of “40 UNDER 40 Outstanding Chinese Designers” was launched by Guangzhou Design Week in 2016 under the professional background of IFI authentication and global synchronous promotion. Every year, it publishes and commends no more than 40 young designers under 40 years old for their excellent performance and professional achievements in the field of interior & architectural design by holding award ceremonies regionally and nationally, aiming to promote the growth of the backbone of Chinese design and highlight the brilliant development of it.