On the afternoon of August 24th, 2019, the opening ceremony of Nanchang joint showroom of Steve Leung x AXENT Switzerland x Xin Zhong Yuan Ceramics was grandly held in Cimen, Nanchang, China. Nearly 100 designers attended the event, including Mr. Steve Leung, founder of SLD Group, Mr. Frank Li, chief product strategic officer of AXENT Switzerland, Mr. Hao Guo, general manager of Xin Zhong Yuan’s brand management, Ms. Nicole Roesler, global brand ambassador of AXENT Switzerland, Mr. Deason Pan, chief executive officer of AXENT Switzerland, Mr. Hongwei He, vice president of Cimen International Business Chain, Mr. Bin Long, chairman of Nanchang Nixin Business, Mr. Chaohui Li, founder of Jiangxi Ganpo Design Alliance, etc.
The opening of joint showroom is a great event in the Chinese design community. It allies AXENT, a high-end bathroom brand from Switzerland, with Xin Zhong Yuan Ceramics, a famous ceramic brand from China for the first time. Moreover, it also presents the unique design of Mr. Steve Leung, a well-known designer from Hong Kong. Together they achieved a spectacular balance highlighting function, aesthetic and personalization, and created a visionary showroom atmosphere that blended Chinese and Western interior design trends.
Ms. Nicole Roesler congratulated the opening ceremony, and introduced the philosophy of AXENT at the invitation. “Adhering to Wisdom For Life , AXENT keeps pursuing perfection by combining art and technology, so as to provide customers with best experience. In addition, innovation, which is the gene of AXENT, keeps us enthusiastic and creative. Wisdom changes life, and design creates value, we believe that AXENT will get better in the future.”
